Project Highlight: Cyber Monday Google Ads Win

This particular client already had a well performing Google Ads account, typically providing a 3X return on ad spend.

I reviewed the account and the existing campaigns and knew it could do better.

I orchestrated changes, launched new campaigns, and optimized the account. In the just the last 30 days I was able to:

  • Doubled the number of conversions
  • Doubled the revenue
  • Ramped up to a 7X return in ad spend

They had to spend more in order to make this happen. The additional $9k in ad spend resulted in an additional $77,000 in sales. That’s an 8.5X return on just the additional spend portion!

The client is happy to say the least.